Gurmukh Singh Sidhu (Director, Mobility Solutions)
Gurmukh is responsible for pre-sales, product implementation, application integration, key account management and customer services. Gurmukh also provides operational support to the overseas operations of ValueFirst in Middle-East, UK, Pakistan, Bangladesh, Sri Lanka, Bhutan, Nepal and Nigeria. He is also responsible for organising customer panels to collate customer feedback and its translation into service/products improvements via the ValueFirst product engineering team.